Shaving can be a bit repetitive. Boring, even. It's like lather, rinse, repeat. Razor, trim, repeat. Whether you're using an electric shaver or an old-fashioned blade, heading to the shop or doing it at home, shaving can kind of feel like a mundanely formulaic process.
That's not how it should be. Shaving is an extension of your grooming routine, which is a relaxing agent of self-care.
GilletteLabs, Gillette's innovative new product design venture, is hoping to remind you of that. And the brand's first product seeks to restore the sense of fun luxury to shaving.
The new heated razor delivers instant warmth in less than one second with the push of a button. It makes for a barbershop-style hot shave with every stroke. The razor comes with a slew of creative features, each with a specific purpose to help maintain your comfort.
The stainless steel warming bar heats the razor quickly, remaining soothingly warmth to the skin. According to the brand, it feels like a hot towel shave with every stroke and lasts throughout the entire shave.
Worried you'll get burned? There are adjustable temperature levels and automatic overheat protection to ensure you stay safe.
It's also got advanced five-blade technology, which Gillette calls its "most advanced" blades, as well as wireless magnetic charging, waterproof capabilities, and a sleek, aerodynamic handle.
It's not quite available everywhere, though. The new heated razor is going to be sold on IndieGogo at first, so it comes in limited quantities. Diehard grooming fans will be able to get their hands on it with their pledges.
If you're looking for a way to switch up your shaves, it just might be the worth the wait.